Wednesday, November 24, 2010

J&J Holiday Party Invite

I've been interning at the Johnson & Johnson Global Strategic Design Office and have had the privilege of working with some amazingly talented designers on some high-profile beauty brands. It's pretty awesome. I'm learning a lot, making new friends, and having tons of fun doing it.

I was asked to design the internal invitation to the office holiday party. The only direction I got was "winter wonderland – very chic."

So with that, this is the design I ended up with. I got the idea for the bottles from a coworker, Henry. I had originally decided on using wine bottles and glasses—it's a cocktail party, after all—but the proprietary packaging gives it a much stronger concept and visual interest too.

Bottoms up!

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